Kim Berkley Portfolio
GreaterGoods_Bcard_Portfolio2.jpg

Greater Good Events


Greater Good Events

Freelance Client / 2015


Branding Design

Client : Event company and wedding planning headed by Ellen Hockley that specializes in events for non-profits.

Requirements : Logo should be elegant, modern and versatile to denote quality in product and variety of events serviced.

Solution : Logomark serves as monogram for company initials useable as a separate component. This is paired with a modern interlocking logotype and soft colors to be playful yet sophisticated.

See greatergoodevents.com for more info. 

 


 

branding collateral

With these business cards the client wanted to go bold and beautiful, so we chose this deep gold and blue color palette and showcased the logo dynamically using different crops and spot gloss to bring out the monogram.